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Flom Boutique Hotel

Property class: 4
VIP Access

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Photo gallery for Flom Boutique Hotel

A breakfast buffet with various pastries, a coffee machine, and a display of condiments.
A bookshelf with various books, a small potted plant, and a tissue box.
A reception area with a modern design, featuring a reception desk, two chairs, a small table with books, and a large plant.
A modern hotel room with a large bed, a bedside table with a lamp, and a glass shower door leading to a bathroom.
A bar area with a counter, shelves of liquor bottles, and hanging pendant lights.

Reviews

9.6 out of 10
Exceptional

Popular amenities

  • Free Wi-Fi
  • Air-conditioning
  • Laundry room
  • Housekeeping

Explore the area

View in a map
41 Via Guelfa, Florence, FI, 50123
  • Place, Central Market
    ‪2 min walk‬
  • Place, Cathedral of Santa Maria del Fiore
    ‪6 min walk‬
  • Place, Piazza di Santa Maria Novella
    ‪7 min walk‬
  • Airport, Florence (FLR-Peretola)
    ‪11 min drive‬
VIP Access
Curated for quality and service, VIP Access stays consistently receive our highest guest ratings.
  • Expect exceptional service
  • Extra savings and perks for BONUS+ members
Learn more about VIP AccessOpens in a new window

Room options

View all photos for Superior Double Room

A modern bedroom with a large bed, a bedside table with a lamp, and a window with curtains.

Superior Double Room

9.4 out of 10
Exceptional
(19 reviews)
  • City view
  • 15 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed OR 2 Single Beds
  • Free Wi-Fi

View all photos for Triple Room

A modern bedroom with a large bed, a bench, and framed artwork on the wall.

Triple Room

9.6 out of 10
Exceptional
(19 reviews)
  • City view
  • 19 sq m
  • 1 bedroom
  • Sleeps 3
  • 1 Queen Bed and 1 Single Bed
  • Free Wi-Fi

View all photos for Junior Suite

A hotel room with a large bed, a smaller bed, a desk, and a hanging light fixture.

Junior Suite

10.0 out of 10
Exceptional
(1 review)
  • City view
  • 23 sq m
  • 1 bedroom
  • Sleeps 4
  • 1 Queen Bed and 1 Double Sofa Bed
  • Free Wi-Fi

View all photos for Family Suite

A hotel room with two beds, a wardrobe, and framed artwork on the wall.

Family Suite

10.0 out of 10
Exceptional
(5 reviews)
  • 32 sq m
  • 1 bedroom
  • Sleeps 5
  • 1 Double Bed, 1 Single Bed and 1 Queen Sofa Bed
  • Free Wi-Fi

View all photos for Deluxe Room

A neatly arranged bedroom with a large bed, a bedside table, and a wall-mounted artwork.

Deluxe Room

9.8 out of 10
Exceptional
(9 reviews)
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free Wi-Fi

View all photos for Depandance (Raggiungibile con una rampa di scale)

A hotel room with two beds, a wooden ceiling, a large window, and a bedside table with a lamp.

Depandance (Raggiungibile con una rampa di scale)

9.0 out of 10
Wonderful
(2 reviews)
  • City view
  • 1 bedroom
  • Sleeps 4
  • 2 Queen Beds
  • Free Wi-Fi

View all photos for Deluxe room with terrace

A neatly arranged bedroom with a bed, bedside tables, a bench, and framed artwork on the wall.

Deluxe room with terrace

  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed OR 2 Single Beds
  • Free Wi-Fi

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About this property

Flom Boutique Hotel

This smoke-free hotel features valet parking, concierge services and dry cleaning. Free buffet breakfast and free WiFi in public areas are also provided. Additionally, a 24-hour front desk and tour/ticket assistance are on-site.
Flom Boutique Hotel offers 33 air-conditioned accommodations with minibars and a safe. Beds feature down duvets. 42-inch Smart televisions come with digital channels. Bathrooms include a shower with a rainfall showerhead, slippers, bidets and complimentary toiletries.

This Florence hotel provides complimentary wireless Internet access, with a speed of 50+ Mbps. Business-friendly amenities include desks and telephones. Additionally, rooms include a hairdryer and blackout curtains. Housekeeping is provided on a daily basis.

Our customers tell us that they can't get enough of the helpful staff at Flom Boutique Hotel. During your stay, you're just a quick walk from Basilica of Santa Maria Novella. Free breakfast, free WiFi in public areas and dry cleaning service are available.
  • Free buffet breakfast served daily
  • Free Wi-Fi (speed: 50+ Mbps)
  • Valet parking available for a fee
  • Services include dry cleaning/laundry, a concierge and tour or ticket assistance
  • Guests have great things to say about the clean guestrooms and the helpful staff
  • Within a 10-minute walk of Basilica of Santa Maria Novella and Cathedral of Santa Maria del Fiore
  • Airport shuttle service available for a fee
Free breakfast is served daily. Public spaces have free WiFi. An airport shuttle (available 24 hours) is available for a fee. Flom Boutique Hotel also features tour/ticket assistance, concierge services, and dry cleaning/laundry services. Parking is available for a fee.

This 4-star Florence hotel is smoke free.

Guests are served a free buffet breakfast daily from 7:30 AM to 10:00 AM.

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 50+ Mbps
  • Available in some public areas: Free WiFi

Parking and transport

  • 24-hour return airport shuttle on request for a surcharge
  • Covered valet parking on site (EUR 40 per night; includes in/out privileges)
  • Limited on-site valet parking

Food and drink

  • Free buffet breakfast available daily 7:30 AM to 10:00 AM

Conveniences

  • 24-hour front desk
  • Luggage storage

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Tour and ticket assistance

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Hardwood flooring in room
  • Lift
  • Stair-free path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible path to lift

More

  • Smoking not allowed

Room amenities

Bedroom

  • Blackout drapes
  • Down comforter

Bathroom

  • Bidet
  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Rainfall showerhead
  • Shower
  • Slippers
  • Towels provided

Entertainment

  • 42-inch smart TV with digital channels

Food and drink

  • Minibar

More

  • Air conditioning
  • Desk
  • Mobile key entry
  • Phone
  • Safe

Policies

Check-in

Check-in time starts at 2:00 PM

Check-out

Check-out before 11:00 AM

Special check-in instructions

This property offers transfers from the airport (surcharges may apply); guests must contact the property with arrival details before travel, using the contact information on the booking confirmation
Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • No pets allowed

Children and extra beds

  • Children are welcome.

Payment types at the property

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • A tax is imposed by the city: EUR 7.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.

We've listed all charges provided to us by the property.

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Airport shuttle fee: EUR 70 per vehicle (one-way, maximum occupancy 4)
  • Valet parking fee: EUR 40 per night (in/out privileges)

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

This property is managed by a professional host. The provision of housing is linked to their trade, business or profession.
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards and cash
Safety features at this property include a fire extinguisher
Flom Boutique Hotel offers transfers from the airport (fees may apply). Please contact the property on the number on the booking confirmation with your arrival details prior to travel. Front desk staff will greet guests on arrival at the property.
Property Registration Number IT048017A1EZBDJY9J

We should mention

  • All guests (including children) need to be present at check-in to show their government-issued photo ID or passport.
  • On-site cash transactions can't exceed EUR 5000, due to national regulations. For more details, please contact the property using information in the booking confirmation.

Property class

This property has received its official star rating from the local rating authority.

Property is also known as

Hotel Flom
Flom Boutique Hotel Hotel
Flom Boutique Hotel Florence
Flom Boutique Hotel Hotel Florence

Flom Boutique Hotel Reviews

Reviews

9.6

Exceptional

Rating 10 - Excellent. 360 out of 430 reviews
Rating 8 - Good. 56 out of 430 reviews
Rating 6 - Okay. 8 out of 430 reviews
Rating 4 - Poor. 3 out of 430 reviews
Rating 2 - Terrible. 3 out of 430 reviews

9.8/10

Cleanliness

9.8/10

Staff & service

9.4/10

Amenities

9.8/10

Property conditions & facilities

Reviews

Verified review

10/10 Excellent

Marja

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very nice hotel and excellent breakfast!
Stayed 4 nights in Mar 2026
Verified review

10/10 Excellent

Jan and Thomas

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Breakfast was excellent and staff was very helpful. Excellent location
Stayed 5 nights in Apr 2026
Verified review

8/10 Good

Martha

Liked: Cleanliness, staff & service, property conditions & facilities
Clean room, excellent location.
Stayed 2 nights in May 2026
Verified review

10/10 Excellent

Suzanne

Outstanding breakfast included with the stay was a wonderful addition.
Stayed 3 nights in Mar 2026
Verified review

10/10 Excellent

Andrea

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location and beautiful boutique hotel. Breakfast was excellent and served in a chic dining room. Easy walk to all the sites of Florence.
Stayed 2 nights in Apr 2026
Verified review

10/10 Excellent

Ericka

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Good hotel near Duomo
Stayed 2 nights in Apr 2026
Verified review

10/10 Excellent

Renee

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Spacious room, good service at the front desk. Nice breakfast spread.
Stayed 3 nights in Apr 2026
Verified review

10/10 Excellent

Betsy

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Staff was excellent. They were very attentive. The breakfast was very good with many different choices.
Stayed 5 nights in Apr 2026
Verified review

10/10 Excellent

Russell

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location, with the old town center within 10 mins. All the good restaurants are within 10-15 walking. spacious room.
Stayed 2 nights in Apr 2026
Verified review

10/10 Excellent

Karan

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very clean and nice room. Special mention to amazing room services team and two gentleman that work in the breakfast area. Everything about this property is just simply great. Had a wonderful stay here for 4 nights and hope to return next time we are in Florence.
Stayed 4 nights in Apr 2026
Verified review

10/10 Excellent

Cristian Darinel

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Hotel is modern and rooms were well decorated and maintained. Staff was exceptional from the front desk, food services to the daily housekeeping team. Breakfast was lovely. Nearby buses and train but not close enough to hear traffic. Would definitely stay here again.
Stayed 3 nights in Apr 2026
Verified review

10/10 Excellent

Carey

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Breakfast was great. Staff were kind. Rooms were very comfortable. Very safe to walk around to the many shops nearby.
Stayed 1 night in Mar 2026
Verified review

10/10 Excellent

Fuhu

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very convenient hotel close to train station and city center. Especially very kind staff Cheslly, she let us dropped off our luggages in hotel before checking in and stored our luggages after checking out. She printed out a map showing how to taking the train to Pisa leaning tower.
Stayed 1 night in May 2026
Verified review

8/10 Good

Richard

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This property is very well maintained. The staff were exceptionally helpful and friendly. We were very pleased with our stay. One thing to note is that our room was equipped with a portable air conditioning system. It worked well, but would start with a rattle.
Stayed 2 nights in May 2026
Verified review

8/10 Good

Melody

Liked: Cleanliness, staff & service, property conditions & facilities
It was good
Stayed 2 nights in May 2026
Verified review

8/10 Good

Frances

Liked: Cleanliness, staff & service, property conditions & facilities
Nice, small, great area, great price point
Stayed 6 nights in Oct 2025
Verified review

10/10 Excellent

Johanne

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice clean rooms, very friendly and helpful staff, delicious buffet breakfast
Stayed 2 nights in Oct 2025
Verified review

8/10 Good

Holly

Liked: Cleanliness, amenities, property conditions & facilities
Very nice hotel in a good location, breakfast was lovely and staff were very helpful. My only small gripe was that the room was very hot with no option to control the temperature.
Stayed 3 nights in Jan 2026
Verified review

10/10 Excellent

LEA

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Breakfast was excellent!
Stayed 5 nights in Oct 2025
Verified review

10/10 Excellent

Izabella

Liked: Cleanliness, amenities, property conditions & facilities
Excellent location Big rooms Good breakfast
Stayed 2 nights in Jun 2025
Verified review

10/10 Excellent

Daniel

Liked: Cleanliness, amenities, property conditions & facilities
Great hotel and staff is great!
Stayed 3 nights in Jun 2025
Verified review

8/10 Good

Ari

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great local location. Very nice rooms. Fabulous staff. Only positive! The only blemish was that there was a lot of kitchen noise at 6 am one morning, as our room was next to the kitchen staff entrance. We woke up and had to ask the staff to quiet down. The management made sure it was it not repeated. We also received free drinks for the inconvenience.
Stayed 2 nights in Apr 2026
Verified review

10/10 Excellent

Peter Geoffrey

Liked: Cleanliness, amenities, property conditions & facilities
Lovely hotel, great room, great breakfast and really friendly staff!
Stayed 3 nights in May 2025
Verified review

10/10 Excellent

Luisa

Liked: Amenities, property conditions & facilities
Everything was first class, great room and service clean bountiful and delicious fresh breakfast. staff was professional and always cheerful and helpful, would highly recommend to others and would stay here again.
Stayed 2 nights in Oct 2025
Verified review

10/10 Excellent

Etienne

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Really welcoming and friendly staff, great boutique hotel, extremely well located to see Firenze !
Stayed 1 night in Aug 2025