You can definitely find cheaper accommodations in London. However, with quick access and walking distance to everything one might possibly need (grocery store, restaurants, Tube and train access, even gyms) and the quality/cleanliness of the home itself, it was money well-spent. Everything about our stay was seamless: check-in, wi-fi, all appliances in perfect working order, check-out. My daughter and I thoroughly enjoyed staying here and would definitely do so again.