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Bournemouth East Cliff Hotel, Sure Hotel Collection by BW

3.0 star property

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Photo gallery for Bournemouth East Cliff Hotel, Sure Hotel Collection by BW

Balcony
On the beach
Lobby
Balcony
Property grounds

Reviews

7.4 out of 10
Good

Popular amenities

  • Bar
  • Room service
  • 24/7 front desk
  • Parking available
  • Pet-friendly

Explore the area

View in a map
East Overcliff Drive, Bournemouth, England, BH1 3AN
  • Bournemouth Beach
    ‪3 min walk‬
  • Bournemouth International Centre
    ‪15 min walk‬
  • Bournemouth Pier
    ‪15 min walk‬
  • Southampton (SOU)
    ‪43 min drive‬

Room options

View all photos for Family Room, Multiple Beds, Non Smoking

Terrace/patio

Family Room, Multiple Beds, Non Smoking

7.2 out of 10
Good
(13 reviews)
  • 25 sq m
  • Sleeps 4
  • 1 Double Bed and 1 Single Bed

View all photos for Standard Room, 1 Double Bed, Non Smoking

Premium bedding, desk, iron/ironing board, travel cot

Standard Room, 1 Double Bed, Non Smoking

8.6 out of 10
Excellent
(22 reviews)
  • 14 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Standard Room, 1 Single Bed, Non Smoking

Premium bedding, desk, iron/ironing board, travel cot

Standard Room, 1 Single Bed, Non Smoking

8.0 out of 10
Very good
(1 review)
  • 14 sq m
  • Sleeps 1
  • 1 Single Bed

View all photos for Superior Room, 1 Double Bed, Non Smoking

Premium bedding, desk, iron/ironing board, travel cot

Superior Room, 1 Double Bed, Non Smoking

8.0 out of 10
Very good
(2 reviews)
  • 13 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Executive Room, 1 Double Bed, Non Smoking

Premium bedding, desk, iron/ironing board, travel cot

Executive Room, 1 Double Bed, Non Smoking

  • 13 sq m
  • Sleeps 2
  • 1 Double Bed

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About this property

Bournemouth East Cliff Hotel, Sure Hotel Collection by BW

Beachside fun near Bournemouth Pier
A restaurant, a bar/lounge and a snack bar/deli are available at this smoke-free hotel. WiFi in public areas is free. Other amenities include self parking, conference space and concierge services.
Bournemouth East Cliff Hotel, Sure Hotel Collection by BW offers 67 accommodations, which are accessible via exterior corridors and feature coffee/tea makers and a hairdryer. Beds feature premium bedding. LCD televisions come with satellite channels.

Bathrooms include a combined bath/shower unit and complimentary toiletries. This Bournemouth hotel provides complimentary wireless Internet access. Housekeeping is offered on a daily basis and an iron/ironing board can be requested.

The recreational activities listed below are available either on-site or nearby; fees may apply.
Our customers tell us that they can't get enough of the helpful staff at Bournemouth East Cliff Hotel, Sure Hotel Collection by BW. During your stay, you're just a quick walk from Bournemouth Beach. Features include free WiFi in public areas, plus a restaurant and a bar. This property offers pet-friendly amenities, such as food and water bowls.
  • Free WiFi
  • Grab something to eat at the restaurant or stop for a drink at the bar/lounge
  • English breakfast served daily for a fee
  • Self-parking available for a fee
  • Take a swim in the outdoor pool
  • Services include dry cleaning/laundry, a concierge and a porter
  • Within a 15-minute walk of Bournemouth Beach and Bournemouth Pier
  • Cats and dogs welcome for a fee
  • Pet-friendly amenities are available, including food and water bowls
Along with a restaurant, there's a snack bar/deli on site. You can enjoy a drink at the bar/lounge. Public spaces have free WiFi. Event space at this hotel measures 295 square feet (27 square metres) and includes conference space. Bournemouth East Cliff Hotel, Sure Hotel Collection by BW also features a terrace, a garden, and concierge services. For a fee, parking is available. You'll have access to the indoor pool, outdoor pool, and health club at a partner property.

This 3-star Bournemouth hotel is smoke free.

For a fee, guests can enjoy English breakfast on weekdays from 7:30 AM to 10:00 AM and at the weekend from 8:00 AM to 10:30 AM.
Bournemouth East Cliff Hotel, Sure Hotel Collection by BW has a restaurant on site.
Room service is available.

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • Parking on site (GBP 20 per day)

Food and drink

  • English breakfast available for a fee 7:30 AM to 10:00 AM on weekdays and 8:00 AM to 10:30 AM on weekends; GBP 14.95 per person
  • A bar/lounge
  • A restaurant
  • Snack bar/deli

Things to do

  • Indoor pool (guest access)
  • Outdoor pool (guest access)

Family friendly

  • Access to nearby indoor pool
  • Access to nearby outdoor pool
  • Free rollaway/extra bed
  • Laundry facilities
  • Snack bar/deli
  • Travel cot

Conveniences

  • 24-hour front desk
  • Laundry facilities
  • Luggage storage
  • Safe at front desk

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Porter/bellhop
  • Wedding services

Business services

  • 295 square feet of conference space
  • 5 meeting rooms

Outdoors

  • Garden
  • On the beach
  • Terrace

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • 7 steps to reach entrance
  • Assistive listening devices
  • Lever door handles
  • Upper floors accessible by stairs only
  • Vibrating pillow alarm
  • Well-lit path to entrance

More

  • 1 building
  • 4 floors
  • Ballroom
  • Banquet hall
  • Built in 1930
  • Smoke-free property

Room amenities

Bedroom

  • Free rollaway/extra bed
  • Premium bedding

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shower
  • Shower/bathtub combination
  • Towels provided

Entertainment

  • LCD TV with satellite channels

Food and drink

  • Coffee/tea maker
  • Electric kettle
  • Room service

More

  • Access via exterior corridors
  • Desk
  • Heating
  • Iron/ironing board on request

Policies

Check-in

Check-in start time: 4:00 PM; check-in end time: anytime
Early check-in subject to availability
Early check-in fee: GBP 15.00
Contactless check-in and check-out are available
Minimum check-in age - 18

Check-out

Check-out before 11:00 AM
Contactless check-out
Late check-out subject to availability
Late check-out fee: GBP 15.00

Special check-in instructions

Front desk staff will greet guests on arrival at the property
For any questions, please contact the property using the information on the booking confirmation

Access methods

Staffed front desk

Pets

  • Pets: GBP 25.00 per pet, per night
  • Only dogs and cats are allowed
  • Maximum 1 (weight limit: 18 lb per pet)
  • Food and water bowls are available
    • Service animals are exempt from fees.

Children and extra beds

  • Children are welcome.
  • Kids stay free! Children 5 years old and younger stay free when using existing bedding.
  • Free rollaway/extra beds!
  • Cots (infant beds) are not available.

Payment types at the property

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for English breakfast: from approximately GBP 14.95 per person
  • Self-parking fee: GBP 20 per day
  • Pet fee: GBP 25.00 per pet, per night
  • Service animals are exempt from fees
  • Early check-in fee: GBP 15.00 (subject to availability)
  • Late check-out fee: GBP 15.00 (subject to availability)

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

This property is managed by a professional host. The provision of housing is linked to their trade, business or profession.
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
This property reserves the right to pre-authorise the guest's credit card prior to arrival.
This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children; if you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room
This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western)
Front desk staff will greet guests on arrival at the property. For any questions, please contact the property using the information on the booking confirmation.

We should mention

  • Children aged 5 years old and younger stay free in the same room as the parent or guardian when using existing bedding.

Property is also known as

Bournemouth East Cliff
Bournemouth East Cliff Court
Menzies Hotels Bournemouth East Cliff Court
Menzies Hotels Cliff Court
Menzies Hotels Cliff Court Hotel
Menzies Hotels Cliff Court Hotel Bournemouth East
Hallmark Hotel Bournemouth East Cliff
Hallmark Bournemouth East Cliff
Menzies East Cliff Court Bournemouth Hotel Bournemouth
Hallmark Hotel Bournemouth East Cliff
S. Bournemouth East Cliff Opco Limited
Bournemouth East Cliff Sure Hotel Collection by Best Western
Bournemouth East Cliff Hotel, Sure Hotel Collection by BW Hotel

Bournemouth East Cliff Hotel, Sure Hotel Collection by BW Reviews

Reviews

7.4

Good

Rating 10 - Excellent. 260 out of 1008 reviews
Rating 8 - Good. 389 out of 1008 reviews
Rating 6 - Okay. 175 out of 1008 reviews
Rating 4 - Poor. 102 out of 1008 reviews
Rating 2 - Terrible. 82 out of 1008 reviews

8.0/10

Cleanliness

8.0/10

Staff & service

6.8/10

Amenities

6.8/10

Property conditions & facilities

7.0/10

Eco-friendliness

Reviews

6/10 Okay

MARITESS

Stayed 4 nights in May 2025

4/10 Poor

Ali

Disliked: Staff & service, property conditions & facilities, room comfort
Very run down, smelly and noisey
Stayed 1 night in May 2025

8/10 Good

Simone

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
After reading some of the reviews we didn’t have high expectations so we were pleasantly surprised on arrival - although the outside is in great need of a paint we thought the inside looked pleasant enough and we had a good size clean double room We really appreciated use of the sister hotel as the atmosphere there seemed a bit more alive with families using the pool and sitting in the bar etc . The one thing I’d change is the check in time I’d rather 3.30 and leave room by 10.30 as 4pm check in feels a tad too late .
Stayed 1 night in May 2025

8/10 Good

Gabriela, Chipping Norton

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The room was very spacious , like a super king room with 2 big singles beds put together. For us was perfect, with one side of the windows facing the beach. We choose do not have housekeepers as we had everything with us. (We took our rubbish daily out and we keep the room clean ) For not having housekeeping they offer us 6 free drinks which we didn’t use them as we been daily out eating as we need halal food. We did not use any other facilities from hotels.
Stayed 4 nights in May 2025

8/10 Good

Jason

Liked: Cleanliness, staff & service
Good location,
Stayed 1 night in May 2025

4/10 Poor

William

Travelled with group
Disliked: Cleanliness, amenities, property conditions & facilities
My room wasn’t cleaned
Stayed 3 nights in May 2025

6/10 Okay

Donald

Travelled with family and small children
Disliked: Property conditions & facilities
The staff were warm and friendly. Check in and out was smooth and effortless. I didn’t like that we had to go to Charlton for some activities. Some of the lights in the room were not working. The appearance of the hotel needs a refurbishment. Also you could here stamping coming from elsewhere and kept me awake all night
Stayed 2 nights in May 2025

2/10 Terrible

Yunus

Stayed 1 night in May 2025

4/10 Poor

Brahim

Travelled with family
Liked: Cleanliness, amenities
Disliked: Staff & service, property conditions & facilities
The swimming pool and the sauna close at 6pm which I missed it after me and my half where looking into it. Disappointing.
Stayed 2 nights in May 2025

8/10 Good

Kim

Stayed 1 night in May 2025

2/10 Terrible

Joseph

Disliked: Cleanliness, staff & service, property conditions & facilities
They would not let me check in a little bit after check in time
Stayed 1 night in May 2025

8/10 Good

Kenneth

Travelled with family
Liked: Cleanliness, staff & service, room comfort

Overall opinion of room

Helpful at reception although our initial welcome was interrupted by other visitors one of whom was very loud.Bathroom was not that clean and cup marks on dressing table.Water was not that hot and took ages to heat.More power points needed.One was very hard to access.
Stayed 1 night in May 2025

10/10 Excellent

rahid

Liked: Cleanliness, staff & service, property conditions & facilities
Good location, staff are very kind and inside swimming pool is great. Value for money
Stayed 1 night in May 2025

2/10 Terrible

Paul Frederick

Stayed 2 nights in Apr 2025

6/10 Okay

Thomas

Travelled with family
Liked: Cleanliness, staff & service
Disliked: Property conditions & facilities
Rooms quite nice and clean
Stayed 3 nights in Apr 2025

8/10 Good

Reinaldo Hugo

Travelled with partner
Liked: Cleanliness, staff & service, property conditions & facilities
Very nice thank you
Stayed 1 night in Apr 2025

4/10 Poor

Summaya

Disliked: Cleanliness, staff & service
House keeping was very poor. Went all week with the same bed sheets, no hoover done. Bathroom dirty, tea cups washed in bathroom sink, no fresh towels everyday.
Stayed 5 nights in Apr 2025

10/10 Excellent

Georgina

Lovely stay

Room very spacious and big bathroom, bed was comfortable, liked the idea of opting out of room cleaned if stay more than 2 nights for a free drinks token from bar, staff very helpful and friendly
Stayed 3 nights in Apr 2025

10/10 Excellent

Anmol

Stayed 2 nights in Apr 2025

8/10 Good

Susan

Travelled with group
Liked: Cleanliness, staff & service, room comfort
Stayed 3 nights in Mar 2025

10/10 Excellent

jonathan

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Mar 2025

8/10 Good

Garikai

Stayed 2 nights in Feb 2025

8/10 Good

Kayleigh

Liked: Cleanliness, staff & service, amenities
Lovely stay Night before had some crime so arrived and police all corned off Old fashioned but clean hotel Staff nice Perfect location
Stayed 1 night in Mar 2025

2/10 Terrible

Jac

Travelled with partner
Liked: Cleanliness
Disliked: Staff & service
We called in advance to inform the hotel that we would be checking in late, the lady on the phone left a message for the night staff. We arrived just before midnight to see a number on the front door saying to go to the Carlton hotel or call a number for assistance. Called multiple times, no answer. Went to the hotel across the road (Carlton Hotel) to see another letter on the door to ring a mobile number. Called the number multiple times - no answer. We had to forcibly pull open a powered door that was off, to get into the hotel after being locked outside for 20 minutes in the freezing cold after a long drive at midnight. There was also another couple who were already checked in that were locked out of the hotel! There was no staff at reception. We finally found a member of staff who apologised, stating his phone was on ‘sleep mode’ (do not disturb) so the calls didn’t come through. His number was on the front door to the hotel! We were then told we were staying at the Carlton hotel, and had been moved from the hotel we had originally booked. ‘They move all their winter bookings to the Carlton Hotel’. We eventually got our room keys, and 2 free drink tokens as a ‘sorry’. We get to our room and find a letter stating to claim free drink vouchers at reception. So not that much of a special ‘sorry’. The room decor was also awful. Horrible wall paper and paintings. In need of an update.
Stayed 2 nights in Feb 2025

10/10 Excellent

Ian

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Lovely pleased staff. Great food. Staff very helpful. we can't wait to come back again
Stayed 2 nights in Jan 2025