Eco Urban B&B

VIP Access

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Deluxe Double or Twin Room | Room amenity
Daily buffet breakfast (EUR 12 per person)
Junior Suite Family | Minibar, in-room safe, desk, soundproofing
Junior Suite | Living area | 42-inch flat-screen TV with satellite channels, TV
Daily buffet breakfast (EUR 12 per person)

Reviews

9.6 out of 10
Exceptional

Popular amenities

  • Pet-friendly
  • Free Wi-Fi
  • Laundry room
  • Housekeeping

Explore the area

View in a map
Via Fiume 5, Florence, FI, 50123
  • Place, Piazza di Santa Maria Novella
    ‪3 min walk‬
  • Place, Basilica of Santa Maria Novella
    ‪3 min walk‬
  • Place, Central Market
    ‪3 min walk‬
  • Airport, Florence (FLR-Peretola)
    ‪12 min drive‬
VIP Access
Curated for quality and service, VIP Access stays consistently receive our highest guest ratings.
  • Expect exceptional service
  • Extra savings and perks for BONUS+ members

Room options

Classic Double or Twin Room

9.4 out of 10
Exceptional
(11 reviews)
  • 18 sq m
  • Sleeps 2
  • 1 King Bed OR 2 Single Beds

Deluxe Double or Twin Room

9.8 out of 10
Exceptional
(27 reviews)
  • 28 sq m
  • Sleeps 2
  • 1 King Bed OR 2 Single Beds

Junior Suite

10.0 out of 10
Exceptional
(6 reviews)
  • 36 sq m
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed and 1 Double Sofa Bed OR 2 Single Beds and 1 Double Sofa Bed

Junior Suite Family

9.0 out of 10
Wonderful
(2 reviews)
  • 36 sq m
  • 1 bedroom
  • Sleeps 4
  • 1 Queen Bed and 1 King Bed

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About this property

Eco Urban B&B

Bed & breakfast in Florence, 4-minute walk to Basilica of Santa Maria Novella
Along with concierge services, this smoke-free bed & breakfast has laundry facilities and a garden. WiFi in public areas is free. Other amenities include a front desk safe and a living plant wall. Housekeeping is available on request.
Eco Urban B&B offers 6 accommodations with minibars and a safe. 42-inch flat-screen televisions come with premium satellite channels.

Bathrooms include a shower, slippers, bidets and complimentary toiletries. This Florence bed & breakfast provides complimentary wireless Internet access. Housekeeping is offered on a daily basis and change of towels can be requested. Housekeeping is provided on request.

Eco Urban B&B's great location gets high marks from our customers. During your stay, you're just a quick walk from Basilica of Santa Maria Novella. Enjoy features like free WiFi in public areas, plus breakfast (surcharge) and concierge services. This property offers pet-friendly amenities, such as food and water bowls.
  • Free WiFi
  • Buffet breakfast served daily for a fee
  • Amenities include a front desk safe, laundry facilities and a terrace
  • Guests have great things to say about the helpful staff and the clean guestrooms
  • Just a 4-minute walk from Piazza di Santa Maria Novella and 14 minutes on foot from Ponte Vecchio
  • Pets welcome for a fee
  • Pet-friendly amenities are available, including food and water bowls
As a guest of Eco Urban B&B, you'll find a terrace, a garden, and concierge services. Public spaces have free WiFi. Eco Urban B&B also features laundry facilities, a front desk safe, and a living plant wall.

This 4-star Florence bed & breakfast is smoke free.

For a fee, guests can enjoy a buffet breakfast daily from 7:30 AM to 10:00 AM.

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • No on-site parking available
  • Offsite parking; discounts available

Food and drink

  • Daily buffet breakfast available 7:30 AM to 10:00 AM for a fee: EUR 12 per person

Family friendly

  • In-room cot
  • Laundry facilities
  • Soundproofed rooms

Conveniences

  • Laundry facilities
  • Limited-hour front desk
  • Luggage storage
  • Safe at front desk

Guest services

  • Change of towels on request
  • Concierge services
  • Housekeeping (daily)

Outdoors

  • Garden
  • Terrace

Accessibility

  • Hardwood flooring in room
  • No lift

More

  • 100% renewable energy
  • At least 80% lighting from LEDs
  • Comprehensive recycling policy
  • Double-glazed windows
  • Eco-friendly cleaning products used
  • Living plant wall
  • Locally-owned and organised tours and activities
  • Smoke-free property
  • Vegan dining options
  • Vegetarian breakfast available
  • Vegetarian dining options

Room amenities

Bedroom

  • Bedsheets provided
  • Free cot

Bathroom

  • Bidet
  • Free toiletries
  • Shower
  • Slippers
  • Towels provided

Entertainment

  • 42-inch flat-screen TV with premium satellite channels

Food and drink

  • Coffee/tea maker
  • Electric kettle
  • Minibar

More

  • Air conditioning (climate-controlled)
  • Cleaning products are eco-friendly
  • Desk
  • Eco-friendly toiletries
  • Energy-saving switches in guestrooms
  • LED lighting
  • Recycling
  • Safe
  • Soundproofed rooms
  • Water-efficient showers
  • Water-efficient toilets

Policies

Check-in

Check-in start time: 7:30 AM; check-in end time: 7:30 PM
Early check-in subject to availability
Late check-in subject to availability
Minimum check-in age - 18

Check-out

Check-out before 11:00 AM
Late check-out subject to availability
A late check-out fee will be charged

Special check-in instructions

The front desk is open daily from 7:30 AM - 7:30 PM
Guests will receive an email within 48 hours before arrival with check-in instructions; front desk staffed during limited hours
If you arrive at the property after hours, you'll need to check in at an alternative location: [The Market Urban Hotel, Via Nazionale nr. 15, Firenze 50123]
To make arrangements for check-in please contact the property at least 48 hours before arrival using the information on the booking confirmation
If you are planning to arrive after 7:30 PM please contact the property in advance using the information on the booking confirmation
For any questions, please contact the property using the information on the booking confirmation
Information provided by the property may be translated using automated translation tools
This property requires full payment at check-in for any bookings where payment for the stay will be made on-site instead of at the time of booking.

Access methods

Front desk (limited hours)

Pets

  • Pets: EUR 20.00 per accommodation, per stay
  • Food and water bowls are available
  • Service animals are exempt from fees.

Children and extra beds

  • Children are welcome.
  • Rollaway/extra beds are not available.
  • Free cots (infant beds)!

Payment types at the property

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • A tax is imposed by the city: EUR 6.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.

We've listed all charges provided to us by the property.

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for buffet breakfast: from approximately EUR 12 per person
  • Pet fee: EUR 20.00 per accommodation, per stay
  • Service animals are exempt from fees
  • Late check-out is available for a fee (subject to availability)

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

This property is managed by a professional host. The provision of housing is linked to their trade, business or profession.
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards and cash
This property uses solar energy, plus eco-friendly cleaning products
Safety features at this property include a fire extinguisher and a smoke detector
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property
The front desk at this property is open daily from 7:30 AM - 7:30 PM.
Guests arriving after hours will need to go to the following location to check in: The Market Urban Hotel, Via Nazionale nr. 15, Firenze 50123
To arrange for check-in, guests must contact the property at least 48 hours prior to arrival using the information on the booking confirmation. Guests arriving after 7:30 PM must make advance arrangements by contacting the property using the information on the booking confirmation. Guests will receive an email 48 hours before arrival with check-in information. Front desk staff will greet guests on arrival at the property. For any questions, please contact the property using the information on the booking confirmation.
Property Registration Number IT048017B42BIGUDM8

We should mention

  • All guests (including children) need to be present at check-in to show their government-issued photo ID or passport.
  • On-site cash transactions can't exceed EUR 5000, due to national regulations. For more details, please contact the property using information in the booking confirmation.
  • Registered guests are the only ones allowed to be in guestrooms.

Property is also known as

Eco Urban B&B Florence
Eco Urban Florence
Eco Urban
Eco Urban B B
Eco Urban B B
Eco Urban B&B Florence
Eco Urban B&B Bed & breakfast
Eco Urban B&B Bed & breakfast Florence

Eco Urban B&B Reviews

Reviews

9.6

Exceptional

Rating 10 - Excellent. 510 out of 616 reviews
Rating 8 - Good. 73 out of 616 reviews
Rating 6 - Okay. 22 out of 616 reviews
Rating 4 - Poor. 6 out of 616 reviews
Rating 2 - Terrible. 5 out of 616 reviews

10/10

Cleanliness

9.8/10

Staff & service

9.4/10

Amenities

9.6/10

Property conditions & facilities

Reviews

10/10 Excellent

Matthew

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful big rooms, great value. Friendly and helpful staff, Anna was amazing!
Stayed 2 nights in Oct 2025

10/10 Excellent

Margaret

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

They took good care of us!

So generous and accommodating! We were there for only 1 night and they welcomed us with a bag of goodies that sustained us for several days! The bottle of wine was amazing! The bed was so comfy and a king size-so rare with Florence lodging! Close to the train station, it was quiet and safe! Wish we could’ve stayed longer
Stayed 1 night in Oct 2025

10/10 Excellent

Jaspreet Kaur

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Check in is separate from hotel and limited selection at breakfast compared to sister hotel where check in occurs.
Stayed 4 nights in Apr 2024

10/10 Excellent

Chris, Peoria

Stayed 4 nights in Oct 2025

10/10 Excellent

Stephanie

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Thank you

So wonderful! A diamond in the ruff. So comfortable and open. Anna was very welcoming and kind. The lovely cleaning crew went above and beyond.
Stayed 2 nights in Oct 2025

10/10 Excellent

marc, Toronto

Stayed 2 nights in Oct 2025

10/10 Excellent

Deborah

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Amazing stay!

Lovely accommodation with staff that went above and beyond. Would totally stay here again. So comfortable and clean with a perfect location!
Stayed 1 night in Oct 2025

10/10 Excellent

Brett

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Stayed 1 night in Oct 2025

10/10 Excellent

Patti

Liked: Cleanliness, staff & service, property conditions & facilities
Checking in with Anna was easy and pleasant. Thank you Anna!
Stayed 1 night in Oct 2025

8/10 Good

Carol, Carmel

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The staff were wonderful, especially Anna. The room was large and very nice. The complimentary breakfast was very good. There were noisy guests one night which was my only concern.
Stayed 4 nights in Sep 2025

6/10 Okay

Julie

Travelled with group
Liked: Cleanliness, property conditions & facilities, room comfort
There was a WiFi outage on the street where the hotel was located which made it impossible to pay for the stay at that property. Instead the desk clerk had to escort me to their partner property in order to make the payment. It was not far away but rather inconvenient. Additionally, the elevator was interesting…it would not stop at our floor going up rather we had to go up an extra floor and then come back down to our floor. The room itself was great and the location is convenient to Santa Maria Novella rail station…however Uber would not pick us up from the hotel to return to the train station. We had to walk instead.
Stayed 2 nights in Sep 2025

6/10 Okay

Debbie

Travelled with partner
Disliked: Amenities
No hot water one morning for shower, no WiFi the entire time. Breakfast I would not recommend. Not enough storage especially in the bathroom
Stayed 3 nights in Sep 2025

10/10 Excellent

Mathew

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This was a lovely place to stay - super convenient location being close to the train station and all major attractions. Room was clean and staff were incredibly warm and welcoming.
Stayed 3 nights in Sep 2025

10/10 Excellent

ANNA

Stayed 1 night in Sep 2025

8/10 Good

Stefan

Liked: Cleanliness, property conditions & facilities, room comfort

Great location

Great stay, close to the station and right in the centre of Florence. The hotel is not really a hotel and more of a stand alone apartment block. Assistance is usually found in a nearby hotel around the corner.
Stayed 3 nights in Sep 2025

10/10 Excellent

stephen

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great location! Close to train and bus stations
Stayed 2 nights in Sep 2025

10/10 Excellent

Jon Michael

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The hotel is very close to everything, train station, shopping, dining and main attractions.
Stayed 5 nights in Sep 2025

10/10 Excellent

Diane

Stayed 1 night in Sep 2025

10/10 Excellent

Rudy

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Good location

The bed and breakfast is 2 minutes from the train station. The rooms were quiet, well kept and comfortable. The breakfast was good. Easy access to all that Florence has to offer
Stayed 2 nights in Sep 2025

10/10 Excellent

Octavio

Stayed 2 nights in Sep 2025

6/10 Okay

Paul

Travelled with partner
Liked: Cleanliness, staff & service
Clean and tidy, small bedroom, but great comfortable bed. Great shower and water pressure. Great location to train station.
Stayed 2 nights in Sep 2025

8/10 Good

Kevin

Travelled with family
Liked: Staff & service
The B and B was in a central location close to restaurants, stores and the train station. The room we stayed in was small,dated and needed upgrades.
Stayed 4 nights in Sep 2025

10/10 Excellent

Carl

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Anna at the reception was totally great! Next to the train station
Stayed 1 night in Sep 2025

10/10 Excellent

Tivona

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Pleasant Surprise Stay…

We really enjoyed our stay. Room was clean, quiet and pleasant. Would highly recommend and will use again for my return to Rome
Stayed 2 nights in Aug 2025

10/10 Excellent

Genoveva

Liked: Cleanliness, staff & service, property conditions & facilities
Everything was really good, we just had an incident with cold water but they resolve the issue ASAP Staff was very nice 👌
Stayed 3 nights in Sep 2025