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New Road Hotel

4.0 star property
VIP Access

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Photo gallery for New Road Hotel

Warehouse X | Hypo-allergenic bedding, in-room safe, desk, laptop workspace
Serves breakfast, lunch and dinner
Yoga
Loft (Spa bath) | Hypo-allergenic bedding, in-room safe, desk, laptop workspace
Loft, Hot Tub | Terrace/patio

Reviews

8.6 out of 10
Excellent

Popular amenities

  • Bar
  • Housekeeping
  • 24/7 front desk
  • Air conditioning

Explore the area

Map
103-107 New Road, London, England, E1 1HJ
  • Brick Lane
    ‪7 min walk‬
  • Tower of London
    ‪16 min walk‬
  • Tower Bridge
    ‪3 min drive‬
  • London (LHR-Heathrow)
    ‪44 min drive‬
VIP Access
Curated for quality and service, VIP Access stays consistently receive our highest guest ratings.
  • Expect exceptional service
  • Extra savings and perks for BONUS+ members
Learn more about VIP AccessOpens in a new window

Room options

View all photos for Pocket Room

Pocket Room | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Pocket Room

8.6 out of 10
Excellent
(11 reviews)
  • 13 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Warehouse Twin

Warehouse Twin | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Warehouse Twin

10.0 out of 10
Exceptional
(1 review)
  • 16 sq m
  • Sleeps 2
  • 2 Large Single Beds

View all photos for Loft, Hot Tub

Loft, Hot Tub | Terrace/patio

Loft, Hot Tub

10.0 out of 10
Exceptional
(1 review)
  • 16 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Loft (Spa bath)

Loft (Spa bath) | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Loft (Spa bath)

  • 14 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Loft, Terrace

Loft, Terrace | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Loft, Terrace

  • 14 sq m
  • City view
  • Sleeps 2
  • 1 Double Bed

View all photos for Warehouse Family

Warehouse Family | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Warehouse Family

  • 26 sq m
  • Sleeps 4
  • 1 Double Bed and 1 Large Single Bed

View all photos for Warehouse K

Warehouse K | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Warehouse K

8.8 out of 10
Excellent
(23 reviews)
  • 14 sq m
  • Sleeps 3
  • 1 Double Bed

View all photos for Warehouse X

Warehouse X | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Warehouse X

9.2 out of 10
Wonderful
(5 reviews)
  • 15 sq m
  • Sleeps 2
  • 1 King Bed

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About this property

New Road Hotel

Family-friendly hotel with 24-hour front desk and coffee shop/cafe
A restaurant, a bar/lounge and a snack bar/deli are available at this smoke-free hotel. WiFi in public areas is free. Other amenities include a coffee shop/cafe, coffee/tea in a common area and conference space. Housekeeping is available on request.
New Road Hotel offers 80 air-conditioned accommodations with a safe and a hairdryer. 49-inch flat-screen televisions come with cable channels.

Guests can surf the web using complimentary wireless Internet access. Additionally, rooms include free toiletries and blackout curtains. Hypo-allergenic bedding, an iron/ironing board and change of towels can be requested. Housekeeping is provided on a daily basis.

Our customers tell us they can't get enough of New Road Hotel's great location. During your stay, you're just a quick walk from Brick Lane. You'll find features such as free WiFi in public areas, plus a restaurant and a bar.
  • Free WiFi
  • Enjoy British cuisine while dining at Mr White's Chophouse
  • Cooked-to-order breakfast served daily for a fee
  • Services include dry cleaning/laundry, a concierge and tour or ticket assistance
  • Guests have great things to say about the clean guestrooms and the helpful staff
  • Just a 4-minute walk from East London Mosque and 9 minutes on foot from Brick Lane
There's a restaurant on site, as well as a coffee shop/cafe and a snack bar/deli. You can enjoy a drink at the bar/lounge. Business amenities include 2 meeting rooms and coworking spaces.

WiFi is free in public spaces. Event space at this hotel measures 431 square feet (40 square metres) and includes conference space. A library, a vending machine, and an arcade/games room are also featured at the family-friendly New Road Hotel.

This 4-star London hotel is smoke free.

For a fee, guests can enjoy a cooked-to-order breakfast on weekdays from 6:30 AM and 10:00 AM.
Mr White's Chophouse – This restaurant specialises in British cuisine and serves breakfast, brunch, lunch and dinner. Guests can enjoy drinks at the bar. A children's menu is available. Happy hour is offered.
Bar – This bar specialises in British cuisine and serves breakfast, brunch, lunch and dinner. A children's menu is available. Happy hour is offered. Open daily.
Cereal Grind Coffee Shop – This cocktail bar specialises in British cuisine and serves breakfast, brunch, lunch and dinner. A children's menu is available. Happy hour is offered. Open daily.

Languages

Arabic, Chinese (Mandarin), Dutch, English, Filipino, French, German, Greek, Hungarian, Italian, Portuguese, Spanish

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • No on-site parking available

Food and drink

  • Cooked-to-order breakfast available for a fee 6:30 AM to 10:00 AM on weekdays and 7:00 AM to 11:00 AM on weekends; GBP 16.95 for adults and GBP 16.95 for children
  • A bar/lounge
  • A coffee shop/cafe
  • A restaurant
  • Coffee and tea in common areas
  • Snack bar/deli

Restaurants on site

  • Bar
  • Cereal Grind Coffee Shop
  • Mr White's Chophouse

Things to do

  • Arcade/game room
  • Bicycle storage
  • Billiards/pool table
  • Library
  • TV in common areas

Family friendly

  • Arcade/game room
  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Luggage storage
  • Safe at front desk
  • Vending machine

Guest services

  • Change of bedsheets (on request)
  • Change of towels on request
  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Proposal/romance packages
  • Tour and ticket assistance

Business services

  • 2 meeting rooms
  • 431 square feet of conference space
  • Coworking space

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Bathroom emergency pull cord
  • Grab bar near toilet
  • Lift
  • Low-height counter and sink
  • Raised toilet seat
  • Stair-free path to entrance
  • Well-lit path to entrance
  • Wheelchair accessibility
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible lounge
  • Wheelchair-accessible path to lift
  • Wheelchair-accessible public bathroom
  • Wheelchair-accessible registration desk
  • Wheelchair-accessible restaurant

More

  • At least 80% lighting from LEDs
  • Banquet hall
  • Comprehensive food waste policy
  • Comprehensive recycling policy
  • Double-glazed windows
  • Eco-friendly cleaning products used
  • Locally-owned and organised tours and activities
  • Rooftop garden
  • Smoke-free property
  • Vegan dining options
  • Vegetarian breakfast available
  • Vegetarian dining options

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes
  • Hypo-allergenic bedding

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Towels provided

Entertainment

  • 49-inch flat-screen TV with cable channels

Food and drink

  • Champagne service

More

  • Air conditioning
  • Bulk dispensers for toiletries
  • Connecting rooms available
  • Desk
  • Eco-friendly toiletries
  • Electrical adapters
  • Energy-saving switches in guestrooms
  • Iron/ironing board on request
  • Laptop workspace
  • LED lighting
  • Recycling
  • Safe
  • Soundproofed rooms
  • Water-efficient toilets

Policies

Check-in

Check-in start time: 3:00 PM; check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Contactless check-in and check-out are available
Minimum check-in age - 18

Check-out

Check-out before 11 AM
Contactless check-out
Late check-out subject to availability
A late check-out fee will be charged
Express check-out available

Special check-in instructions

Guests will receive an email within 72 hours before arrival with check-in instructions; front desk staff will greet guests on arrival at the property

Access methods

Staffed front desk

Pets

  • No pets allowed, but service animals are welcome

Children and extra beds

  • Children are welcome.
  • Kids stay free! One child 2 years old or younger stays free when using existing bedding.
  • Rollaway/extra beds are available for GBP 40.0 per night.

Payment types at the property

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for cooked-to-order breakfast: from approximately GBP 16.95 for adults and from GBP 16.95 for children
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)
  • Rollaway bed fee: GBP 40.0 per night

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

This property is managed by a professional host. The provision of housing is linked to their trade, business or profession.
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards and mobile payments; cash is not accepted
Mobile payment options include: Google Pay and Apple Pay
Cashless transactions are available
This property uses eco-friendly cleaning products
Safety features at this property include a fire extinguisher, a smoke detector, a security system, a first aid kit and window guards
This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children; if you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room
Guests will receive an email 72 hours before arrival with check-in information. Front desk staff will greet guests on arrival at the property.

We should mention

  • One child aged 2 years old or younger stays free in the same room as the parent or guardian when using existing bedding.
  • Connecting/adjoining rooms are subject to availability and can be requested by contacting the property at the number on your booking confirmation.
  • This property welcomes guests of all sexual orientations and gender identities (LGBTQ+ friendly).

Property is also known as

New Road Hotel London
New Road London
New Road Hotel Hotel
New Road Hotel London
New Road Hotel Hotel London

New Road Hotel Reviews

Reviews

8.6

Excellent

Rating 10 - Excellent. 522 out of 1000 reviews
Rating 8 - Good. 310 out of 1000 reviews
Rating 6 - Okay. 103 out of 1000 reviews
Rating 4 - Poor. 37 out of 1000 reviews
Rating 2 - Terrible. 28 out of 1000 reviews

9.2/10

Cleanliness

9.0/10

Staff & service

8.4/10

Amenities

8.8/10

Property conditions & facilities

8.4/10

Eco-friendliness

Reviews

10/10 Excellent

Gail

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Lovely hotel

Stayed 2 nights in Apr 2025

10/10 Excellent

Adrian

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I stayed 3 night ( Sun-Wed ) In Warehouse K was nice and quite a bit cold one night but there was a electric radiator in the room so that solved the problem. Very friendly reception staff specially Olena who checked me in and checked me out , also stored my luggage after the check out as I needed a bit more time to see the Tower Bridge. The area is also perfect you have busses that i recommend rather then going underground , for the views , and 10 min walk to centre, I recommend you take it early in the morning as traffic will get really busy or walk its not far. See you guys soon.
Stayed 3 nights in Apr 2025

10/10 Excellent

Shahiba

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Good stay as always.
Stayed 1 night in Apr 2025

10/10 Excellent

Jules

Travelled with group
Liked: Cleanliness, property conditions & facilities
Newly appointed so caught it at their best. The breakfast was expensive @£19.95. It was delicious but thought it more worthy of a £15 price tag. The continental buffet was only pastries and toast, no sign of meats and cheeses - necessary protein content.
Stayed 2 nights in Apr 2025

4/10 Poor

Lynn

Liked: Cleanliness
Stayed 1 night in Apr 2025

10/10 Excellent

Shahiba

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Easily accessible to central, good transport options, loads of halal food everywhere.
Stayed 2 nights in Apr 2025

8/10 Good

Verified traveller

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Apr 2025

8/10 Good

David

Liked: Staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Mar 2025

8/10 Good

Manus

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 3 nights in Dec 2024

10/10 Excellent

Harry

Stayed 1 night in Mar 2025

10/10 Excellent

Christine

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Quirky and cozy hotel is a great find.

A great find. The quirky and cozy hotel close to the Whitechapel tube station made a great base for exploring the city. The reception staff were friendly and helpful and the room was a good size - unlike some of the branded budget hotels I have stayed in recently - and the bed was comfortable. The only minor complaint is I missed having a kettle in my room - the tea/coffee machine on my floor was out of order making it less convenient. I can also understand concerns about the frosted glass panels around the toilet wouldn't offer much privacy when sharing a room. Overall, I am very happy with my stay and will book again next time I'm in London.
Stayed 2 nights in Mar 2025

10/10 Excellent

Sharon

Liked: Cleanliness, staff & service, property conditions & facilities
Very clean hotel and rooms. Friendly and helpful staff. Super close to transportation - underground and buses.
Stayed 2 nights in Mar 2025

10/10 Excellent

stuart

Business traveller
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Fantastic. Great customer service
Stayed 1 night in Jan 2025

10/10 Excellent

Spencer

Stayed 1 night in Mar 2025

10/10 Excellent

Monica

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Mar 2025

10/10 Excellent

Verified traveller

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Feb 2025

6/10 Okay

Temitope

Liked: Staff & service, property conditions & facilities
The staff was friendly
Stayed 1 night in Mar 2025

10/10 Excellent

Jo

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Fab place to stay

Close to Whitechappel tube, funky room, roomy walk in shower, great value for money. Would definitely recommend if staying in East London
Stayed 1 night in Mar 2025

8/10 Good

Richard

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Mar 2025

10/10 Excellent

Goniur

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Stayed 2 nights in Feb 2025

10/10 Excellent

Bruce, Kingston upon Hull

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This Hotel is great, nice friendly staff. Food is Super. Room nice and snug. No problems i would stay again.
Stayed 3 nights in Feb 2025

8/10 Good

Ana

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Stayed 1 night in Feb 2025

10/10 Excellent

adam

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Smashing hotel and great location
Stayed 2 nights in Feb 2025

10/10 Excellent

Carlos

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I had a really nice stay at the NRH, everything in the room was clean and the location was conveniently close to the train stations. I would stay here again.
Stayed 4 nights in Feb 2025

8/10 Good

Richard

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Feb 2025